Web Traffic is the topic of this category. Businesses that operate on the Web are similar to those that operate offline in one category. Traffic! Getting traffic – or potential buyers – to your product or service location is the most important thing a business person can do whether s/he be operating online or offline.

Use A Tell-A-Friend Script To Drive Traffic

Traffic flowing from viral marketing

An increasing number of webmasters have the recurring dilemma of exactly how to increase the flow of traffic to their websites. During the past few years a variety of approaches and methods have been created to deal with this predicament; and while most of these approaches could work – some certainly did – most of them would not make even a small impact.

One of the methods that have spawned many success stories in driving traffic to websites is viral marketing. Viral marketing makes use of an individual’s desire to share something s/he finds interesting, and/or informative as well as entertaining, with others in his/her sphere of influence.

Many companies rely on this behavior to create interest in their products and increase the popularity of their company brand or website. Viral marketing makes use of multiple media forms in order to entice this behavior. Such behavior might be in the form of an interesting story, an addicting flash game, an amusing video, or a number of other activities that might attract a person’s interest.

This ingenious form of marketing is typically low cost and is a wonderful tool for any company to utilize. One reason for this is simple; the benefit greatly outweighs the cost or efforts to initiate such a marketing scheme. Any website would greatly benefit from the proper implementation and utilization of viral marketing.

A tell-a-friend script traffic solution

It bis somewhat ironic however, that one of the easiest methods used to implement viral marketing is the utilization of a tell-a-friend (TAF) script. TAF is a simple programming script that you can attach to the programming functions of your website. More specifically, tell-a-friend scripts are installed in pages where a media program is placed so that a person can easily send the media to any friends or family members s/he chooses.

The basic concept of a tell-a-friend script is to enable an individual to enter his/her name and e-mail address, as well as the recipient’s e-mail address, and send that media to the intended recipient much like an e-mail with an attachment. As the recipient receives the e-mail s/he would not think of the mail as spam mail because s/he would see the sender’s name as someone s/he knows and trusts.

Tell-a-friend scripts eliminate to a great extent, the chances of being blocked, because they use information provided by the sender. This allows for wider spreading of such a unique and relatively unfamiliar marketing method. It can be quite sneaky, but it is very effective.

With the e-mail sent and opened, the attached media will either be read, viewed or played. Also, along with the mail, would be a brief description of the company or site that sponsors the sent media. This allows for the introduction of either the site, company name or its products; and along with it, another tell-a-friend script.

Then the process begins again, because as more individuals use the tell-a-friend script, more and more people will know of the existence of the sponsoring company or site. People who read the ads inside such an mail who liked what they see would go and click on the link and visit the site. This drives traffic to the originating site which results in a greater number of potential customers.

Availability of tell-a-friend scripts

A tell-a-friend script is very simple and does not require a complicated method of programming. In fact, you can copy & paste a script and simply put it on an intended page. Finding one is even simpler, since all you have to do is go to a search engine and type in the search box “tell a friend script,” and then press enter or click go.

In the search engine results page (SERP) you will see many links that will direct you to a site where you can get a tell-a-friend script. It would then be just a simple matter of looking and searching for the script and copying it to your intended web page.

With a tell-a-friend script viral marketing strategy, you can drive traffic to your site which could potentially result in huge profits. This is a simple and harmless script that offers great benefits at low cost, coupled with great creativity and foresight.

It is imperative that you have patience in your use of a tell-a-friend script. If your chosen media doesn’t get the mileage that you anticipate and desire, it may take some time before it is spread around or shared. But certainly there are many people who will see your ads, and there is a great probability that they will visit your site, thereby increasing your traffic flow.

Monetizing Your Traffic for Maximum Profit

Customers generated from traffic

Establishing your own E-commerce site is not like what it used to be. There are thousands of competitive sites doing everything possible to get a bigger share of the profit pie. So every scheme, method and technique you can find to augment your sales must be utilized in order to derive any benefit or achieve what can reasonably be considered success.

We obviously have to admit to ourselves that most of us are in it for the money, otherwise why would we go about wasting our time, effort and money just for the fun of it. Of course we also must understand that while some of us take a measured approach, many others would not wait very long to see their profits. They would never take things lightly or take the measured approach because they are bent on grabbing an ever bigger portion of the profit pie.

So what is this commodity that gives any one business a competitive edge over another? Customers! It is common knowledge that without customers we have no business, because without customers to buy our product or service we can’t get sales which is ultimately the fuel that powers the engine of your business, mine and any other.

In Internet terms, large numbers of customers are generally referred to as traffic which represents all the people that get a chance to see what you have to offer, and it is therefore reasonable to conclude that the more people who see your products/services, the more people might decide to buy them.

Seldom does anybody put up an E-commerce without expecting to make a profit, especially when there is startup capital that needs to be recovered. With a consistent traffic flow, we may at least have a fighting chance to achieve that profitability, and monetizing your traffic would optimize your chances of making the best out of it.

Making money out of your traffic

The best and most proven method of making a profit out of your traffic is using advertising. The Internet generates hundreds of thousands upon hundreds of thousands of traffic streams everyday and most of them are searching for something. While some are just looking for information there is also a good percentage that is shopping for something that they need.

The Internet has proven to be a very reliable source of finding what was once deemed to be a very unsearchable products and in this respect, the internet has made the world a smaller place; you can advertise a product from the depths of Istanbul and still find a buyer from the center of Philadelphia or Beijing.

Generating traffic is not an easy task though. You have to contend with a great number of sites to generate a reasonably satisfactory traffic flow; but if done correctly this could open up a Pandora’s Box of possibilities with one of the benefits derived is the monetization of your traffic flow.

So, to get to the core of it the more traffic you generate the more likely you are considered a desirable, desirable, in a sense that a good traffic flowing site is easily convertible to profit. Basically traffic equals profit. Advertising is the name of the game; with a good advertising scheme you can use your traffic flow to your advantage.

When you have above average traffic you’ll most likely have an above average potential to grab what can be considered a respectable share of customers that are willing to pour money into your coffers. Other than those who will buy from you directly, there are also those that can be redirected to sponsored links that are willing to pay you for a sizable portion of the traffic that you have generated.

This scheme is called “pay-per-click”. With every click a visitor of your site makes on an advertised link you will be paid. The more traffic you generate and the more clicks that occurs would result in more profits.

Traffic from affiliate programs

Another method of monetizing your traffic is the utilization of affiliate programs. You can link up with other tried and tested sites and online companies and monetize your traffic by having a percentage of sales generated by traffic coming from your site. The basic idea is, traffic generated from your site will go to another site which can offer a product or service that you do not carry. Many programs can keep track and make records of transactions that was made possible because of this site linkage.

When purchases are made by customers that sent by your site to their site you get a percentage of that sale. Affiliate programs would give you the benefit of monetizing your traffic without the actual need to carry or promote a certain product.

There are so many ways and methods to monetize your traffic with the only requirement being a bit of hard work and the desire to successfully launch a profit-generating site. The Internet is a veritable source of information, tips and guides which are offered everywhere on how to monetize your traffic and make your site a good profit producer. Ultimately a traffic-generating site is a profit-producing site.