A Secret Way Of Getting Traffic


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If you are reading this article, more likely than not you own a website that you would like to see become a success. To achieve that level, you need traffic to your site. But where does traffic come from?

One of the better ways to get traffic for your site is to submit your site to the many directories that exist online. Online directories are similar to your phone book yellow pages: These directories are categorized (education, entertainment, health, etc.), and when you submit your website, you suggest a category for your website. Often, you will even be able to submit to a sub-category within a major category. For example, suppose your website is about aromatherapy.

In your submission request, you would suggest “Health” as your main category, “Alternative Medicine” as your sub-category, and “Aromatherapy” as a further sub-category.

Some of the leading online directories are Yahoo!, MSN Small Business, and the DMOZ directory. Unlike search engines, however, listings in online directories are usually not free. As of this writing, you can submit for free to the Yahoo! Directory (http://dir.yahoo.com), but there is no guarantee on how quickly your website will be reviewed for listing.

If you need your site reviewed faster, you can pay Yahoo! $299 US for “expedited” service and they will review your site within seven days. However, this fee is a yearly recurring fee. Your website is subject to a yearly review, and is guaranteed neither initial inclusion or to remain listed year after year.

The MSN service is $49 US, and it functions more like a search engine submit service. Their submission service incorporates inclusion in their own small business directory. DMOZ, on the other hand, is free, but because it is operated by volunteers, it could be a while before your site is included. Your best options are to submit to DMOZ and pay for the MSN and Yahoo! services.

But why should you spend money? Can’t you just optimize your site for the search engines? You can, but not everyone goes to a search engine for what they are looking for. For example, if someone is searching for gourmet dog treats, they may not use a search engine. Instead, they might go to one of the online directories and look at the listings, much like someone would use the yellow pages in their phone book. Your investment in gaining inclusion in the online directories will pay off for you in a multitude of ways:

1. You will increase traffic to your site. Your site will be included in the online directories, as well as the search engines, and this will help you gain traffic as people search directory listings and find your website.

2. You will increase the number of backlinks to your site. If the directory pages are listed in search engines, the link they provide for your site will be listed in the search engines. This benefits you by creating more ways for people to find your site. Ultimately, this will provide more traffic for you.

3. Submitting to directories is a quick way to gain links. Optimizing your site for the search engines is very difficult and time-consuming.

It can take a lot of time to learn how to write for the search engines. In the meantime, any links you can get will help you with the search engines, and submitting to directories will get you links.

4. Submitting to directories is relatively inexpensive, and a good investment. As stated earlier, you can submit to Yahoo! and MSN for less than $350. DMOZ is free. If you run a search for online directories, you will find many more where you could submit inexpensively, or even for free.

In short, submitting to online directories is one of the best ways for you to build traffic to your website. In the end, you need traffic to survive online. So get started!

4 Cheaper Ways to Get Visitors to Your Website


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Introduction

Getting more traffic to your website without spending a lot of money is a process that any Web-based business would strive learn and make perfect. This process is often referred to as strategy, technique, method, etc.; but it is a process that webmasters spend countless hours, a lot of energy and more often than not, a lot of money to learn. In this article we will cover a few basic steps involved in the process, which will be followed by a more focused look at other ways to get traffic to your site in subsequent articles.

Anonymous to many are a few ways of attracting visitors to your site that do not require risking a lot of cash. But consider the fact it’s not that simple and takes more work on your part. So, if you prefer to work and get traffic to your website, instead of paying for it, then here are a few simple ways to accomplish that:

First: Submit to article directories

This strategy is perhaps one of the most valuable ways of driving traffic to your website. By writing and submitting articles with a theme associated with your website, you are almost guaranteed of getting traffic to your website for an extended period of time.

As long as your articles stay in the directories that you submitted them to, people can find them and the odds of getting traffic to your website are substantial. Some of the submission sites where you can submit to are goarticles.com, ezinearticles.com, dime.com, articlecity.com and Marketingtooltime.com.

Second: SEO and meta tags

Search Engine Optimization (SEO) is a procedure that you apply on your web site pages to rank higher in the search engines. Search engine optimization is not hard to learn and there are several software applications that do a good job of SEO. Search engines first look at your meta tags to determine what your site is about. Here are a few key factors when preparing meta tags.

  • Your domain name should have your keyword in it.
  • Title tag for each page of your site should include your keyword.
  • Your keyword should be on the first paragraph of your page.
  • The image alt tags should include your keyword.
  • The directory and file names of each page of your site should also have your keyword.

Third: Create a blog that links back to your website

Blog Posts at Blogger.com are readily indexed by Google and other search engines. By updating your blog you are feeding the search engines. and each time you put new content out, the search engines will spot it and th spiders will come.

Putting your keywords in the content of your pages will help you rank higher in the search engines; and by placing a link in your blog back to your site the search engines will follow the link and your site will get indexed and updated more often.

Blogging is painless and it adds a lot of your web pages to the search engine index that and without these pages you will not be found on a keyword search. There are several places to get unlimited blog accounts started with some that are hosted free such as Blogger.com, Another popular blog application is WordPress.com that is hosted on your website.

Fourth: Post in forums relevant to your theme

Posting in forums relevant to your theme will give you the opportunity to place your links to your products and services in the signature line, so you will get visitors from the forum members and search engine, that follow your link. Make sure the signatures you publish in forums are memorable to magnetize readers and make them click on your related link and come to your website.

These 4 marketing tactics are simple and cheaper ways of getting visitors to your website. By implementing the above strategies on a regular basis would warrant a flow of traffic not only for the brief term but also for the long haul.